Better CX.
Less nonsense.

Customer experience, CRM and technology shouldn’t be complicated. We cut through the noise, fix what isn’t working and focus on what delivers value.

Let’s talk

Your information

Privacy policy

The short version

You email us. We use your message to reply. That’s it.

The Let’s talk button opens your email app. Your message is sent directly to CX Advisory, rather than being collected through a website form. We use it only to respond and continue the conversation with you.

We do not sell your information, add you to a marketing list, use it for advertising or make automated decisions about you. Our email provider may process or hold your message for us.

Privacy can be complicated. Here it is, put simply.

Who we are

CX Advisory is the controller of the personal information you send to us. For a privacy request, email lets-talk@cxadvisory.co.uk with “Privacy request” in the subject line.

What we collect and why

When you email us, we receive your email address and whatever information you include in your message. We use it to review and respond to your enquiry, keep a record of our correspondence and take steps you ask us to take before entering into a contract.

You are not legally or contractually required to send us this information. Please include enough information for us to understand and respond to your enquiry.

Our lawful basis

We process enquiry information where it is necessary for our legitimate interests in responding to prospective clients and running our consultancy, or to take steps at your request before entering into a contract. We do not use enquiry details for unrelated marketing without a separate lawful basis.

Who receives your information

Your information is accessible only to CX Advisory and the service providers that deliver or store our email. We do not sell your personal information. We may disclose it where the law requires us to do so.

How long we keep it

We keep unsuccessful enquiry records for up to 12 months after our last contact. If your enquiry leads to client work, relevant correspondence may be kept for longer as part of our business and legal records.

International transfers

Our email service providers may process information outside the UK. Where this occurs, we use providers that put an appropriate UK data transfer safeguard in place.

Your rights

Depending on the circumstances, you may have rights to access, correct or erase your information, restrict how it is used, object to processing, or receive a portable copy. You can contact us using the method above. You also have the right to complain to the Information Commissioner’s Office at ico.org.uk.

You have the right to object to processing based on our legitimate interests. Tell us if you want us to stop using your information on that basis.

Cookies and automated decisions

This basic website does not set analytics or advertising cookies, and we do not use enquiry information for automated decision-making or profiling.

Draft last updated: 29 August 2026